Sponsorships have become a financial cornerstone for most events. This is largely due to a discrepancy between the high costs of event production and the need to charge attendees a realistic ticket..
We all know why attending at least one annual conference is a great idea. An opportunity to network, learn, share, present, raise profile, make sales – the list of positive benefits attributes is..
Last Updated: July 26, 2017
Many of the most successful tech companies understand that a user conference can have a hugely positive impact on many different areas of a business. It provides the..
Generation Z (also known as plurals or post-Millennials) are the children born after the mid-1990s who are just beginning to come into their own as potential consumers. They are the largest..
Over the last few years, women’s only business events have becoming increasingly popular. This comes as no surprises as women now outnumber men in the workforce, but still find it difficult to reach..
Most sizeable conferences provide opportunities for breakout sessions – that’s when participants are broken up into smaller groups after a main stage presentation for the purpose of discussing a..
San Francisco has a lot going for it. Not only is it a hub for technical innovation and creativity; it is stunningly beautiful, both naturally and architecturally. No surprise that when it comes to..
When shopping for the event planner on your gift list, bear in mind that they are often pressed for time, yet have incredibly high standards when it comes to personal gadgetry and services. It’s all..
If you want your startup to thrive, it helps to learn from the successes and failures of others before you. Podcasts can be a great resource to learn what works and what doesn’t, plus there’s no..
Thanks to increasing tolerance for recreational marijuana use in many parts of the world, an entirely new category of events is fast emerging. Organizers of cannabis events are undeterred by regional..
Marketing personas (sometimes referred to as buyer personas) are fictional representations of ideal customers from various demographic groups. Personas can help anyone in the areas of marketing,..