It's the start of the last week of November and that means it's time to catch up on the latest event planning news. In case you missed last week's update, click here to read it.
1. Millennial Event Planners Are Shaping The Industry
Today, Millennials (people born between 1981-1997) make up the majority of the American workforce. Their unique outlook on life is having a major impact on many different industries, the event planning industry included.
Unlike previous generations of planners, Millennials are increasingly choosing to host events in non-traditional event spaces. They are also integrating social media into their events like never before, and they aren't just using Facebook and Twitter. Newer platforms like Snapchat, Vine and Pinterest are also being used by Millennial planners to make events more interactive.
As event planners continue to look for a competitive edge, we also expect planners to increasingly incorporate new technologies like event registration software that's part of an all-in-one event management platform into their events. Via Smart Meetings
2. Learn How To Prevent Attendees From Falling Into An Afternoon Slump
Perhaps one of the most disheartening sights for event planners and speakers, is seeing event attendees half-asleep during after lunch sessions. While sometimes it may be that your event speaker isn't being engaged, it might also be that event attendees are fatigued because of the way the event was organized.
To help your event goers feel full of energy thoughtout an event, be sure to avoid scheduling event kickoff parties that go late into the night. The day before event day, people should be getting sleep, save the partying toward the end of the event.
Planners can also help attendees by serving healthy meals that are filling, but that are less than 800 calories. Typically, our bodies feel sluggish after eating a big meal.
Lastly, it's a great idea to encourage people to get moving after eating to give them a boost of afternoon energy. Via Event Manager Blog
3. Key Lessons Event Planners Can Learn From Steve Jobs, Jeff Bezos and Jack Welch
Business titans have a lot they can teach event organizers interested in advancing their event planning careers. After all, some business lessons are so universal that they can apply to nearly any industry. Steve Jobs encouraged people to become beginners later in life, for him beginning again after being forced out at Apple ignited one of the most creative periods in his life.
Founder of Amazon, Jeff Bezos suggests that people should follow their passions if they hope to be truly happy in life. Click the link to read what Jack Welch has to say about business.
4. Google+ Gets A Makeover
The social media platform that Google initially built to compete with Facebook has received a makeover. Now, Google+ will focus on it's most popular features, Communities and Collections.
According to a recent blog post, Google reports that both features have been growing quite quickly and that the makeover was done in an effort to simplify the experience for users.
The makeover is a signal that Google's initial ambitious project, to build a Facebook-killer, has not gone as planned. Now Google is offering a social media network that is still valuable, but is not quite what Google+ was supposed to be.
Google+ is a platform that event planners should still consider leveraging, but it should not be a cornerstone of any social media strategy.
5. New York Times Reports Many DIY Weddings Don't Go As Planned
For some, the idea of a DIY wedding is quite appealing. It means having the ability to create a wedding inexpensively while being able to create a unique wedding experience for guests.
The New York Times reports that many who have attempted to pull off a DIY wedding don't realize the work they are getting themselves into. The result is often unanticipated hours spent putting a wedding together, when really the bride and groom should have considered hiring a professional event planner instead. Via The New York Times
One Last Thing...
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